Archive for July, 2016

The Psychology of Price – Book review

Leigh Caldwell is an expert in pricing and behavioral economics. He wrote an engaging book titled  “The Psychology of Price” . Book only talks about how to set price for a product and how to manage it. The book has 19 chapters in it and right from the first chapter, the author explains various aspects of pricing using a story of “Chocolate tea-cup” product made by Maggie. Even though the story is fictional the lessons are real.



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Learning R Programming Faster

R programming is an open source software programming available for data analyst and researchers. 23 years back it was developed by John Chambers and it was called as S Programming. Later this was developed by Ross Ihaka and Robert Gentleman and was named as R Programming. By the year 2000, a stable version of R got released. It is now developed by R development core team.

This language makes the job of data scientist easier compared to any other software available in the market. It is growing at a faster pace compared to other languages like Python, SCALA,SAS, SPSS and so on.


Growth of R programming – Source:

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